Commercial

Bacardi shopper engagement campaign launched at Frankfurt Airport

Bacardi shopper engagement campaign launched at Frankfurt Airport

BACARDÍ rum has launched a new shopper engagement campaign in global travel retail with its first-ever personalised bottle service – perfect for gifting and as a self-purchase. Heinemann stores at Frankfurt Airport are the first to offer the service, before a global roll-out with other retailers.

New duty free store at Tallinn ‘a walk in the woods’

New duty free store at Tallinn ‘a walk in the woods’

Baltona Duty Free recently opened its duty free concession at Tallinn Airport. The enhanced 980sqm retail space is a centrepiece of the airport’s major development programme, and expresses a strong local flavour. The retail space was designed by London-based travel retail design specialist The Design Solution. It blends traditional elements of Estonian culture with leading-edge technology and has an emphasis on local natural materials.

Munich Airport launches new ‘Taste the World’ campaign with Heinemann

Munich Airport launches new ‘Taste the World’ campaign with Heinemann

Munich Airport has partnered with Gebr. Heinemann to launch a ‘Taste the World’ campaign at Travel Value & Duty Free Shops, operated by eurotrade, which will welcome customers with a large promotional area designated exclusively for the presentation of fine food items.

AOE to “redefine the future of airline e-commerce”

AOE to “redefine the future of airline e-commerce”

AOE has recently partnered with Singapore Airlines in a new joint venture that will offer travellers inflight duty free and duty paid goods and pre-order services with onboard and ground-based deliveries. Kian Gould, CEO/founder of AOE, speaks to Marta Dimitrova ahead of his presentation at this week’s ACI EUROPE Airport Commercial & Retail Conference & Exhibition.

Rituals “creating opportunities for experiential engagement with customers”

Rituals “creating opportunities for experiential engagement with customers”

Neil Ebbutt, Director Global Travel Retail, Rituals Cosmetics, interviewed by Marta Dimitrova.