The latest research report published by m1nd-set underlines the importance of both physical touchpoints with digital communication touchpoints in the travel retail environment as a means to optimise conversion.
Glasgow Airport has upgraded the flight updates to travellers who opt-in to its automated service with contextualised and personalised retail offers for shops and concessions. By BizTweet
For decades, travel retail was based on the assumption that passengers make their purchasing decisions spontaneously, usually in-store. Today’s travel retail reality is quite the opposite, especially amongst high-spenders. By Kian Gould, Founder & CEO, AOE
An interview with Don Fertman, Chief Development Officer, Subway. By Marta Dimitrova
By Nuno M. Brilha, Senior Associate for STRATEG Consulting