Northern Capital Gateway, the operator of Pulkovo St. Petersburg Airport, has commenced modernisation of the domestic departures hall commercial area. The project includes renovation of outlets’ concept and creation of a new DutyPaid store, through which passengers will pass to the gates. The total investment is over 60 million roubles (€840,000).
“In recent years, Pulkovo Airport has demonstrated a significant increase in passenger traffic, including an increase in the domestic traffic volume,” says Tatiana Bateneva, Deputy Chief Commercial Officer for non-aeronautical activities of Northern Capital Gateway. “Additionally, we see changes in the passengers’ shopping behaviour. DutyPaid will be the anchor store of the renovated commercial area, satisfying passengers’ demand for the goods that are under-represented or not presented at all at the airport. The new walkthrough configuration of the commercial area will allow Pulkovo to introduce the best world practices in the organisation of the airport’s commercial space. The novelty will save passengers’ time, providing them with an opportunity to purchase goods along the way from the security check to the gates.”
Dufry will be the operator of the new DutyPaid at Pulkovo. The new store will offer travel accessories, cosmetics and perfumes, sunglasses, watches and accessories of the leading international brands, as well as drinks, confectionery, chocolate, souvenirs, and more.
The renovation project will be realised in two stages. The first part of the store will be opened in June 2019: all product groups will be represented, except for perfumes and cosmetics. The second part of the store will be opened in September 2019. The total area of the new DutyPaid will be about 876sqm.
Special zoning and passenger navigation schemes have been implemented during the works in the domestic departures hall of Pulkovo Airport. In addition, the renovation of the commercial area concept in the domestic departures hall includes a parallel change in the location of the existing stores and restaurants.
Since the end of 2018, six new establishments have opened at Pulkovo Airport: the Hard Rock Cafe Rock Shop, the John Douglas aviation clothing and accessories store, the Rancho Grill & Bar meat restaurant in the domestic departures hall, the Duty Free in the international arrivals hall, the Vino & Vkusnosti organic foods and products market in the arrivals general area, and the Urban Beans cafe in the check-in hall.