Capi has opened a Beats by Dr. Dre pop-up store in Lounge 1 at Amsterdam Airport Schiphol. The store is open until 2 January, featuring the new wireless Beats product line.
Capi has opened a Beats by Dr. Dre pop-up store in Lounge 1 at Amsterdam Airport Schiphol. With the exclusive store opening, the new wireless Beats product line was launched at Capi. Beats recently launched a new wireless headphone and earphone product line. The ‘Got No Strings’ campaign is being rolled out on a global basis, supported by a commercial with celebrities singing along to iconic Disney Pinocchio song ‘I’ve got no strings’.
“As the leading airport retailer in consumer electronics, Capi constantly introduces the latest innovations as one of the first on the market,” says Peter Wiggers, Capi’s Managing Director. “We always surprise travellers with inspiring and innovative offers and stores. Therefore, we are excited to exclusively open this Beats pop-up store from 1 November until 2 January at Amsterdam Airport Schiphol at a very special location in the centre of Lounge 1.”
Anne-Marie Zuidweg, Director Commercial Services & Media, Amsterdam Airport Schiphol, adds: “Schiphol is delighted to work with business partners and brands that bring newness to the airport. The Beats pop-up store will positively add to the experience of travelling through Lounge 1.”
The Powerbeats³ Wireless, the Beats Solo³ Wireless, and the Beatsˣ are available in the Beats pop-up store in front of the Capi store at Schiphol’s Lounge 1.
